by Jeff Litcofsky | Jul 8, 2014 | JL Marketing, Social Media, Social Media Tools, WordPress
Use WordPress for your Website I suggest that your next new website be developed using WordPress as a Content Management System (CMS). A CMS makes it easier to make updates and add functionality and technology later on. The content (copy, images, etc.) is stored in a...
by Jeff Litcofsky | Jan 8, 2014 | JL Marketing, WordPress
Tools of the trade I recently purchased the WordPress Web Designer’s Toolkit from iThemes.com. I needed to get some premium themes and plugins for my newly launched web design business and thought that this was a good way to start. I had read many reviews of the...
by Jeff Litcofsky | Dec 29, 2013 | JL Marketing, Marketing, Social Media
In 2014, you may want to turn at least some of your marketing focus to social media marketing. Social media is a great way for small businesses to engage customers, encourage brand advocacy, and may even provide a unique platform for “self service” tech support. Most...
by Jeff Litcofsky | Dec 24, 2013 | JL Marketing
Seasons greetings and best wishes for a happy new year filled with health, happiness, and spectacular success!
by Jeff Litcofsky | Dec 17, 2013 | JL Marketing, Marketing, Social Media
Step 1. Get yourself a resume website Looking for employment? Need to find a new career? Here’s a novel approach. Build your own professional resume website. You can have a web-version of your resume up in a matter of days. And you can even incorporate a blog,...
by Jeff Litcofsky | Dec 11, 2013 | JL Marketing, Marketing, Social Media
Website = Your Brand Your website is the “Hub” of your brand. It is the center of all your marketing and messaging. Whether you are a big or small company or even just a dedicated blogger, you’ll need a website that will engage, convert, encourage...
